{"id":1660,"date":"2014-02-26T10:30:28","date_gmt":"2014-02-26T10:30:28","guid":{"rendered":"http:\/\/ch2associates.co.uk\/wordpress\/?page_id=1660"},"modified":"2014-06-25T09:44:44","modified_gmt":"2014-06-25T09:44:44","slug":"calendar-options","status":"publish","type":"page","link":"http:\/\/ch2associates.co.uk\/wordpress\/support\/calendar-options\/","title":{"rendered":"Calendar Communications"},"content":{"rendered":"<p style=\"text-align: justify;\"><strong><div class=\"one_fourth\"><\/strong><img loading=\"lazy\" decoding=\"async\" class=\"alignleft  wp-image-914\" title=\"Options\" src=\"http:\/\/ch2associates.co.uk\/wordpress\/wp-content\/uploads\/2014\/02\/shutterstock_137524400-300x226.jpg\" alt=\"Options\" width=\"300\" height=\"226\" srcset=\"http:\/\/ch2associates.co.uk\/wordpress\/wp-content\/uploads\/2014\/02\/shutterstock_137524400-300x226.jpg 300w, http:\/\/ch2associates.co.uk\/wordpress\/wp-content\/uploads\/2014\/02\/shutterstock_137524400.jpg 1000w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><strong><\/div> <div class=\"three_fourth last_column\"><\/strong> The perpetual\u00a0problem: how to communicate with\u00a0everyone ?\u00a0\u00a0 Waste and recycling\u00a0is probably the nearest thing a Council\u00a0has to a truly universal service, so in this case &#8220;everyone&#8221; means almost literally\u00a0<span style=\"text-decoration: underline;\">everyone<\/span>.<\/p>\n<p style=\"text-align: justify;\">With varied\u00a0housing, locations, prosperities, outlooks, abilities, languages, age groups and social mixes it can be\u00a0difficult to reach all of the people and properties\u00a0you serve, and find a communications medium that is equally accessible\u00a0to all of your\u00a0customers.<\/p>\n<p style=\"text-align: justify;\">In broad terms these are the choices:<\/p>\n<ol style=\"text-align: justify;\">\n<li>Printed calendars, regular issues, 100% mailed (or delivered by hand)<\/li>\n<li>Website calendars, with printed copies issued &#8220;on demand&#8221; for those that request them<\/li>\n<li>Website calendars with\u00a0a self-service print facility<\/li>\n<li>Smartphone Application<\/li>\n<li>Social media (Facebook, Twitter etc.)<\/li>\n<li>Don&#8217;t bother !\u00a0(perhaps not a realistic option, but an option nonetheless)<\/li>\n<\/ol>\n<p style=\"text-align: justify;\">Of course, you&#8217;ll probably want to use a combination\u00a0of these methods, and\u00a0a different mix at different times.<\/p>\n<p style=\"text-align: justify;\">A printed calendar issue to all householders can be\u00a0a very cost-effective investment\u00a0if you&#8217;re making major changes to your collection regime (see calendar <a title=\"Benefits\" href=\"http:\/\/ch2associates.co.uk\/wordpress\/?page_id=36\">benefits<\/a> and <a title=\"Case studies\" href=\"http:\/\/ch2associates.co.uk\/wordpress\/?page_id=34\">case studies<\/a>). But if your collections are more settled, then\u00a0just a website presence with or without a smartphone application may be judged the best compromise.\u00a0Social media (and some smartphone apps) although\u00a0they may\u00a0only reach a\u00a0part of your audience can be remarkably effective\u00a0when there are unexpected changes to communicate, like a break in service due to extreme weather.<\/p>\n<p style=\"text-align: justify;\">The CH2 calendars system is designed to generate all the materials you need for options 1, 2 and 3 above.\u00a0<strong><\/div><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"The perpetual\u00a0problem: how to communicate with\u00a0everyone ?\u00a0\u00a0 Waste and recycling\u00a0is probably the nearest thing a Council\u00a0has to a truly universal service, so in this case \"everyone\" means almost literally\u00a0everyone. With varied\u00a0housing, locations, prosperities, outlooks, abilities, languages, age groups and social mixes it can be\u00a0difficult to reach all [...]","protected":false},"author":1,"featured_media":0,"parent":32,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"page-FullWidth.php","meta":{"_mi_skip_tracking":false,"footnotes":""},"class_list":["post-1660","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"http:\/\/ch2associates.co.uk\/wordpress\/wp-json\/wp\/v2\/pages\/1660","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/ch2associates.co.uk\/wordpress\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"http:\/\/ch2associates.co.uk\/wordpress\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"http:\/\/ch2associates.co.uk\/wordpress\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/ch2associates.co.uk\/wordpress\/wp-json\/wp\/v2\/comments?post=1660"}],"version-history":[{"count":51,"href":"http:\/\/ch2associates.co.uk\/wordpress\/wp-json\/wp\/v2\/pages\/1660\/revisions"}],"predecessor-version":[{"id":2311,"href":"http:\/\/ch2associates.co.uk\/wordpress\/wp-json\/wp\/v2\/pages\/1660\/revisions\/2311"}],"up":[{"embeddable":true,"href":"http:\/\/ch2associates.co.uk\/wordpress\/wp-json\/wp\/v2\/pages\/32"}],"wp:attachment":[{"href":"http:\/\/ch2associates.co.uk\/wordpress\/wp-json\/wp\/v2\/media?parent=1660"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}